Plancraft raises €38 million Series B to build AI-first construction software
Plancraft has closed a €38 million Series B funding round led by the venture capital firm Headline, bringing the company’s lifetime financing to more than €50 million. The new capital will be used to scale the business across Europe, expand the product roadmap and accelerate development of AI-first tools and AI agents designed to automate routine tasks for tradespeople.
What the funding will do
The company plans to use the fresh capital primarily to build software that can proactively manage customer interactions, generate tailored quotes, optimise operations and reduce administrative load for small craft and construction firms. Hiring will focus on product and AI specialists to support this push. The roadmap moves from current voice-enabled workflows toward comprehensive AI automation that aims to make voice the central interface for users.
Company snapshot and scale
Founded in 2020 and based in Hamburg, Plancraft offers a trades workflow platform that covers the full job lifecycle from quote to cash. The mobile-first, voice-enabled product helps with measurement documentation, project planning, time tracking, team coordination and invoicing. The platform now serves more than 20,000 customers in 11 European countries.
Since a Series A round in mid-2024, the company has more than doubled headcount from about 40 employees to over 100, building teams in Germany, Austria, the Netherlands and Italy. Women make up 32% of the workforce, and the company runs active programs aimed at improving gender balance.
Leadership and origin
The business was founded by a team with hands-on trade and engineering backgrounds: a CEO raised in a family of tradespeople, a co‑founder who grew up around a carpentry business and studied civil engineering before moving into software and consulting, and a founding engineer with more than 15 years of full‑stack development experience who helped convert early prototypes into a commercial product.
Investors and strategic backers
The Series B was led by Headline, with participation from existing backers including Creandum, High‑Tech Gründerfonds (HTGF) and xdeck. Headline is a technology-focused investor active across regions and stages, and its backing signals confidence in the company’s product-market fit and international growth potential.
Market context and need
The funding comes as Europe’s construction sector faces multiple pressures. The industry is responsible for a large share of construction-related CO₂ emissions and is dealing with an ageing workforce, a shortage of skilled labour, rising administrative burdens and major renovation targets tied to climate goals. Industry data cited alongside the company notes that about 31% of construction business owners in one major market are over 60, and that most craft firms are very small: studies report that roughly 94–95% of construction businesses in Europe have fewer than 10–20 employees.
Broader sector indicators also show strain, with the construction sector described as being in multiple years of decline and new housing output in some countries falling well short of public targets. Against that backdrop, Plancraft positions its product as an integrated, trades-specific tool intended to reduce paperwork, speed up bidding and project management, and make key business data more accessible through automated workflows.
Competitive positioning and user response
Plancraft presents itself as a single platform that consolidates the entire process for small contractors, differentiating from other market tools by focusing on voice-first workflows and end-to-end operations. The company cites user reports of remote working becoming easier, simpler bidding and streamlined invoicing when staff are unavailable, illustrating how the platform is used in practice.
Previous funding history
Prior rounds include a seed phase in 2022 reported at roughly €2.1 million in combined institutional and seed funding, and a Series A in mid‑2024 that was reported at about €12–15 million in different accounts. The new Series B increases the company’s funding base and underpins its European scaling plans.
Investor commentary and outlook
Lead investor commentary highlights the team, product and timing as strong drivers for growth, and notes that broader market tailwinds plus advances in AI could materially change how trades businesses operate across Europe. The company aims to make software so accessible for tradespeople that voice is the main skill required to use it.
What to watch next
Key signals to monitor in the coming months include product releases that introduce AI agents for quoting and customer handling, hires in product and AI roles, and expansion of the user base beyond current markets. If successful, the effort could reduce administrative burdens for small contractors and accelerate digital adoption in a traditionally fragmented sector.