Hamburg, Germany, August 13, 2025
News Summary
Hamburg-based plancraft has closed a €38 million Series B led by Headline to accelerate development of AI-first, voice-enabled automation for trades. The mobile-first platform digitises quotes, time tracking, site documentation, project planning and invoicing to reduce administrative friction for small contractors. The funding brings total backing to over €50 million and will be used to build proactive AI agents, expand product features and hire product and AI specialists as plancraft scales across Europe, where it already serves more than 20,000 customers in 11 countries.
plancraft raises €38 million Series B to build AI-first, voice-enabled automation for European trades
Summary
plancraft, a Hamburg-based construction software firm, has closed a €38 million Series B round led by Headline, with participation from existing investors Creandum, High‑Tech Gründerfonds (HTGF) and xdeck. The new capital brings the company’s total financing to over €50 million and will be used to expand AI and product development, hire more specialists and scale the business across Europe.
What the company does now
Founded in 2020, plancraft builds a mobile-first, voice-enabled workflow platform for tradespeople and small construction teams. The software digitises the back office from quoting through invoicing, including creating quotes, tracking hours, documenting sites and measurements, planning projects and coordinating teams. The product is designed to fit onto phones and tablets so contractors spend less time on administration and more time on actual building work.
Scale and customer reach
plancraft serves more than 20,000 customers across 11 European countries. Headcount has grown to over 100 employees, more than doubling from around 40 staff since the company’s Series A round in mid-2024. Teams are already in place in Germany, Austria, the Netherlands and Italy, and the company plans further hires for product and AI roles to support expansion.
Use of funds and roadmap
The Series B will accelerate work on AI-first automation and extend the existing voice workflows into proactive AI agents. The development plan focuses on automating routine tasks such as generating tailored quotes, managing customer interactions and optimising business operations so tradespeople can rely on the software to handle administration.
Founders and origins
The company was founded by three co‑founders: the chief executive and co‑founder, a co‑founder who leads product, and a founding engineer with a long background in full‑stack development. The founding idea grew from experience around family trades businesses and practical carpentry sites, where available software was seen as too complex and slow for everyday use.
Market context and problems addressed
plancraft positions itself against headwinds facing Europe’s construction sector: ageing demographics, a shortage of skilled workers, rising administrative burden, generational business transitions and growing requirements for climate retrofits. The company highlights industry statistics such as:
- 95% of construction businesses have fewer than 20 employees (company data).
- A similar measure shows 94% of firms in Europe have fewer than 10 employees (contrasting industry figure).
- Construction is responsible for around 40% of global construction CO2 emissions, according to sector data cited by the company.
- About 31% of German construction business owners are over 60, creating succession and capacity challenges.
- The sector has been in its fourth consecutive year of decline, and housing shortfalls persist — Germany is projected to complete roughly 175,000 dwellings in 2025 versus a target of 400,000 in some planning estimates.
According to plancraft, many contractors earn money by processing customer orders but are slowed down by administrative tasks. The product aims to reduce that friction.
Competition and positioning
The company frames its product as an integrated trades-specific tool that covers the entire process end to end, rather than asking customers to juggle multiple specialist apps. Names of other solutions exist in the market, but plancraft stresses a single workflow tool built around voice as its differentiator.
Funding history
Earlier financing rounds include a seed phase in September 2022 that combined institutional investment of about €1.9 million with roughly €200,000 in seed financing. The Series A closed in mid‑2024 and was led by Creandum; reported figures for that round vary between approximately €12 million and €15 million in different sources.
Team and culture
plancraft employs more than 100 people across several European offices and reports that women make up 32% of its workforce, a share it describes as notably above national startup averages. The company is actively hiring product and AI experts as it builds new automation features.
Investor view and firm profile
The Series B was led by Headline, a global venture capital firm that invests at multiple stages and operates funds across regions. Existing backers Creandum, HTGF and xdeck also participated in the round.
Outlook
The financing gives plancraft room to push its voice-first interface toward more autonomous AI agents that handle routine business administration, while extending its footprint across Europe. The product road map and hiring plans aim to free contractors from paperwork so they can concentrate on fieldwork.
Frequently Asked Questions
What is plancraft?
plancraft is a mobile-first, voice-enabled software platform for construction and trade businesses that digitises workflows from quotes to invoicing.
How much did plancraft raise and who led the round?
The company raised €38 million in a Series B round led by Headline, with Creandum, HTGF and xdeck participating.
What will the new funding be used for?
The funds will be used to build AI-first features and voice-enabled automation, grow the product team, hire AI specialists and scale the business across more European markets.
How big is the plancraft user base and where do customers operate?
plancraft serves more than 20,000 customers in 11 countries across Europe.
When was plancraft founded and who started the company?
The company was founded in 2020 by a CEO who grew up around trades, a chief product officer with civil engineering and software experience, and a founding engineer with extensive full‑stack development experience.
Is the company hiring?
Yes. plancraft plans to grow its product and AI teams as it expands into new markets.
Key features at a glance
| Feature | Details |
|---|---|
| Latest funding | €38 million Series B led by Headline |
| Total funding | Over €50 million |
| Headquarters | Hamburg, Germany |
| Founded | 2020 |
| Founders | CEO and co‑founder; co‑founder & Chief Product Officer; co‑founder / founding engineer |
| Product | Mobile-first, voice-enabled trades workflow SaaS (quotes to invoicing) |
| Customers | 20,000+ across 11 European countries |
| Team size | 100+ employees; women represent 32% of workforce |
| Current markets | Germany, Austria, Netherlands, Italy and other European markets |
| Hiring focus | Product and AI specialists |
| Strategic goal | Move from voice-enabled workflows to proactive AI agents that automate administration |
| Competitive angle | Integrated, trades-specific end-to-end workflow to avoid juggling multiple tools |
Deeper Dive: News & Info About This Topic
Additional Resources
- EU-Startups (Aug 2025): €38M for plancraft
- Wikipedia: Plancraft
- Silicon Canals: plancraft secures €38M
- Google Search: plancraft €38 million
- TechFundingNews: plancraft raises €38M
- Google Scholar: plancraft construction AI
- EU-Startups (Jun 2024): plancraft secures €12M
- Encyclopedia Britannica: plancraft
- TechFundingNews: plancraft €12M from Creandum
- Google News: plancraft
Author: Construction NY News
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